Browsing International Journal of Business and Technopreneurship (IJBT) by Subject "Online consumer’s behavior"

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    • Online consumer’s behavior on product review and the likelihood of them being fraud victims 

      Wan Nurazim Ezzati, Wan Abdul Rahim; Amrizah, Kamaluddin (School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2021-10)
      This study is driven by the rising numbers of Malaysian online consumers being fraud victims. This phenomenon is speculated to grow if there is no action taken in minimizing it. The purpose of this study is to examine the ...