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Effective Factors on Customer Satisfaction of Isfahan Pasteurized Milk Company
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-02)
Providing customer satisfaction and customer focus is important for companies and
organizations in the dynamic environments in this modern competitive world. The aim of
this study is to measure customer satisfaction of ...
Ranking the Effect of Services Marketing Mix Elements on the Loyalty of Customers by Using Topsis Method (Case Study: Saderat Bank Branches in Isfahan)
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-02)
Successful companies do not only pursue sale but they are seeking satisfactions of
customers and their loyalty. This study aims to rank effect of services marketing mix
elements on the customers' loyalty in the Saderat ...