Browsing International Journal of Business and Technopreneurship (IJBT) by Title
Now showing items 24-43 of 132
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The Effect of Advertisement and Brand Image on Consumer Buying Behaviour in Nigeria
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-06)This study examines the effect of advertisement and brand image on consumer buying behaviour in Nigeria. The study focused on Ammasco International Limited and its customers in Kano State, Nigeria and the target population ... -
The effect of affective components on impulse buying
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2019-10)This paper investigates the effect of affective components (positive and negative affects) on impulse buying behavior among Malaysian youths. A total of 106 questionnaires were distributed to youths in a shopping mall in ... -
The Effect of Audit Tenure and Audit Firm Size on the Audit Quality: Evidence from Jordanian Auditors
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2019-02)The poor of audit quality has become one of the phenomenal challenges facing the financial sector in Jordan and how to offer directives and policies to generate high-quality of auditing. The study is motivated by academic ... -
The effect of islamic ethical administrative practices of imamship on masjid performance among muslim community in Lagos State, Nigeria
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2020-06)The main objective of this paper is to examine the effects of Islamic Ethical Administrative Practice (IEAP) on Masjid Performance (MP) among Muslims Community in Lagos State, Nigeria. This study utilized a quantitative ... -
Effect of Social Capital on Increasing Human Labor Productivity (Sobhan Oncology Pharmaceutical Company)
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-06)This research aims to study effect of social capital on human labor efficiency. Therefore, a main hypothesis and three minor hypotheses were presented that studied the effect of social capital on productivity and also ... -
Effect of technology strategy on organizational performance of manufacturing companies: A note on how to conduct a data screening and preliminary analysis
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2021-06)The increased awareness of technology strategy in contemporary firms has resulted in the postulation that associated behaviours would enable realistic advantage to be realised as a result of a firm's differentiation from ... -
Effective Factors on Customer Satisfaction of Isfahan Pasteurized Milk Company
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-02)Providing customer satisfaction and customer focus is important for companies and organizations in the dynamic environments in this modern competitive world. The aim of this study is to measure customer satisfaction of ... -
Effects of monetary policy instruments on Small and Medium Enterprises (SMEs) loan accessibility in Nigeria
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2021-06)This study investigates effects of monetary policy instruments on the accessibility of loans by the SMEs. The study used ex-post facto research design and secondary data were sourced from the statistical bulletin of Central ... -
An empirical investigation on the factors influencing customers’ decision in choosing banks
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)In this modern age, people are immensely dependent on the plastic money and bank is one of the biggest facilitators of this service. But the perception of bank customers in case of selecting banks varies due to various ... -
Employee Commitment to Change, Innovation Strategy and the Performance of Small and Medium Enterprises
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2019-06)This study aims to evaluate the influence of employee’s commitment to change on innovation strategy and performance of SMEs. Data were collected from 229 SMEs owner/managers in Nigeria. The study validates the constructs ... -
Employee empowerment and service quality delivery: Moderating role of organizational commitment among nursing staff of Nigerian Public Hospitals
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2020-10)The objective of this study is to examine the relationship between Employee Empowerment (EE) and Service Quality Delivery (SQD) with Organizational Commitment (OC) as a moderator in the context of the public hospitals in ... -
Employees of commercial banks learning to unlearn: a case study on the impact of electronic banking in the commercial banks of Bangladesh
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2020-02)With the rapid emergence of new technologies in the age of the fourth industrial revolution, technology has affected every area of the business world and the financial sector. Job requirements are changing rapidly in the ... -
Employees’ Perception on Compensation and Benefits: The Case of Bangladesh Gas Fields Company Limited
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-06)Employee compensation plays a major role in efforts to manage human resources better. Its practices differ across employment units (e.g., organizations, business units, and facilities) on several dimensions. The present ... -
Employee’s perception towards Manager’s Big Five Personality in developing a coaching culture
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2022-02)The big five personality traits consist of five personalities which are agreeableness, neuroticism, openness to experience, extraversion and conscientiousness. This Big Five Personality is needed to develop a coaching ... -
Entrepreneurial awareness, access to finance, market orientation, viable business plan and performance of telecommunication SMEs
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2020-06)The study examined the moderating role of entrepreneurial awareness on the link between access to finance, market orientation, viable business plan and SMEs performance in the telecommunication SMEs in Nigeria. The study ... -
Entrepreneurial Orientation and Customer Satisfaction in Institutes of Higher Education
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)This study was conducted with the aim to study entrepreneurial orientation factors on customer satisfaction` in institutes of higher education in Mashhad. The research was applied in terms of objective and descriptive-co ... -
Entrepreneurial Orientation and Export Performance among Malaysian Small and Medium-Sized Exporters: The Mediating Role of International Opportunity Recognition
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2019-06)This study affirms that the export performance of firms in emerging economies is related on their firm-specific capabilities. Specifically, small and medium enterprises (SMEs) in the manufacturing sector in Malaysia are ... -
Evaluation the Effect of Relationship Marketing on Future Interactions in a B2B Trade Fair
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-02)This study examines the effect of relationship‐based marketing on future interactions between customers and vendors in the trade fair of machinery and raw materials of biscuits, sweets and chocolate. Previous research ... -
Exploring digital parenting awareness during Covid-19 pandemic through online teaching and learning from home
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2021-10)There is concerned that the students’ knowledge and skills are not par as those who experience normal education before COVID-19 pandemic. Digital parents ought to participate in their children’s new normal learning method ... -
Exploring the Effect of Entrepreneurial Social Network on Human Capital and the Performance of Small and Medium Enterprises
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2019-02)The paper was designed to examine the role of an entrepreneur’s social network and human capital on Small and Medium Enterprises (SMEs) performance in Nigeria. This study tries to find out if human capital moderates the ...