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Now showing items 11-20 of 30
An empirical investigation on the factors influencing customers’ decision in choosing banks
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
In this modern age, people are immensely dependent on the plastic money and bank is one of the biggest facilitators of this service. But the perception of bank customers in case of selecting banks varies due to various ...
Decision making approach and criteria of SME financing by commercial banks of Bangladesh
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
This paper attempts to analyze the approach and criteria used for decision making by commercial banks at the time of issuing loans to SMEs. Primary survey was conducted by using convenience sampling method from 60 respondents ...
Mixed-Motivation Factors on Academic Research Commercialisation in Malaysian Technical Universities
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
Commercialisation had become one of the main activities for academics. Besides generating income for the university, academic research commercialisation is able to boost up the
nation economic gains and quality of life. ...
Relationship between Work-life Balance and Employee Commitment among professionals in Nigeria: A study on radio Journalists in Kano
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
This study aims to investigate the relationship between work-life balance and employee commitment among journalists in Nigeria. It also seeks to determine the influence of demographic factors on employee commitment among ...
Factors affecting the entrepreneurial spirit: some evidences from rural women of Iran
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
The creation of an entrepreneurial spirit among rural women will assist in rapidly achieving rural development through the building of motivation, increasing self-confidence and helping women to further use of their potential ...
Role of Corporate Image and Brand Promotion in Switching Behavior of Bangladeshi Consumers: An Empirical Study on Telecommunication Industry
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
This study aims to investigate the impact of corporate image and promotion on switching
behavior of mobile phone user. A structured self-administered questionnaire is used to
collect the data from the respondents and a ...
Performance Evaluation of Standard Bank Limited: A Case Study in General Banking
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
To cope up with the competitive and highly regulated banking sector, every bank is trying
to put their focus on satisfying its customers. As a result every commercial bank try to elicit
every customer’s needs and demands ...
Entrepreneurial Orientation and Customer Satisfaction in Institutes of Higher Education
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
This study was conducted with the aim to study entrepreneurial orientation factors on customer satisfaction` in institutes of higher education in Mashhad. The research was applied in terms of objective and descriptive-co ...
Investigating the Existing Industries’ Status in Sistan and Baluchestan Province in Terms of Four Indices of Productivity, Production, Productivity of Labor and Raw Materials
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
For proper understanding of the current state of industry, there is no way other than
investigating the current situation through economic indicators and market based on
official statistics and the need for a comprehensive ...
Challenges and potentials of a budget hotel: a case study of Mesra Hotel
(School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP), 2018-10)
In conjunction with the rapid development of tourism sector in Malaysia, hotel industry has also advanced. Types of hotel include luxury hotels, resorts, and budget accommodation. This study aims to investigate the challenges ...