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http://dspace.unimap.edu.my:80/xmlui/handle/123456789/11775
Title: | An inductive approach in studying green innovation in Government-linked Companies |
Authors: | Noormaizatul Akmar, Ishak Hartini, Ahmad maizatul@unimap.edu.my hartini@uum.edu.my |
Keywords: | International Conference on the Roles of Humanities and Social Science in Engineering (ICoHSE 2010) Green innovation Inductive approach Government-linked Companies (GLCs) |
Issue Date: | 12-Nov-2010 |
Publisher: | Universiti Malaysia Perlis (UniMAP) |
Series/Report no.: | Proceedings of the International Conference on the Roles of the Humanities and Social Sciences in Engineering (ICoHSE 2010) |
Abstract: | This paper is focusing on the research method to study of top management leadership attributes in implementing green innovation in Government-linked Companies (GLCs) in Malaysia. This paper will discuss on the paradigm and research design being selected for the study. Green innovation has been determined as one of many ways to promote sustainability development around the world. It has been an urge to go into “green” direction due to the environment issues. There are government policy and customers’ pressures which corporate strategy of organizations has to change accordingly to fit into the situation. Therefore it is the interest of the researchers to inductively study how the top management leadership contributes towards green innovation diffusion in the GLCs. |
Description: | The 2nd International Conference on the Roles of Humanities and Social Science in Engineering (ICoHSE 2010) organized by Universiti Malaysia Perlis (UniMAP), 12th - 14th November 2010 at Bayview Beach Resort, Penang, Malaysia. |
URI: | http://dspace.unimap.edu.my/123456789/11775 |
Appears in Collections: | Conference Papers |
Files in This Item:
File | Description | Size | Format | |
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302.pdf | Access is limited to UniMAP community | 175.87 kB | Adobe PDF | View/Open |
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