Assessment of entrepreneurship education on the relationship between attitude, subjective norms, perceived behavioural control and entrepreneurial intention

Abstract

Entrepreneurial events are understood to be imperious in accelerating the economic development of nations owing to a large number of jobs it creates. Thus, both developed and developing countries understand the importance of entrepreneurship education to instil student interest in entrepreneurial action. This study investigates the moderating effect of entrepreneurship education (EEP) on the relationship between attitude (ATT), subjective norms (SNMS), and perceived behavioural control (PBC) towards entrepreneurship intention (EINT) of university undergraduate students. The study population covered 794 students from all the four faculties of Northwest University Kano, that were taught a compulsory entrepreneurship education course in their third year of studies. A sample of 293 students was surveyed using the questionnaire method. In the process of data screening, 30 univariate outlier cases were removed. The PLS-SEM result displays satisfactory measurement and structural model results which show only the attitude variable has a significant positive relationship with EINT. SNMS, PBC, and EEP revealed an insignificant relationship with EINT. Hence, EEP has no moderation effect on any of the study variables. Recommendations and future research areas have been discussed in the paper.